A few months ago, in downtown Seattle, Amazon invited reporters to its Spheres complex. It is a huge greenhouse that doubles as a workspace for employees: a climate – controlled, glass – enclosed, self – contained ecosystem consisting of 40,000 plant species from around the world.The event was opened by Amazon executives with a statement worthy of their environment: The company had to introduce 70 products, services and tools. 70 New Products? The room’s journalists responded with gasping and laughing.
New devices such as the Echo subwoofer and a small gadget were available to bring Alexa into your car. A smart plug that connects to Wi – Fi automatically and enables any smart device to respond to your spoken commands.With a ton of new features, Amazon’s voice – operating system, Alexa, was upgraded.There was something both mundane and wonderful at the tail end of the event.Located between the ferns of the staghorn and the tiny begonias, there was an Alexa – powered microwave oven that would push buttons to pop a bag of popcorn.
From my point of view, that Alexa – powered microwave has undoubtedly been one of the most important announcements Amazon has made in recent years. It was clear that Amazon is now using artificial intelligence to slowly transform our homes into data generation machines as we and our daily activities are continually mining, refining and manufacturing.
Amazon is not the only company that seeks to become the day-to-day operating system. Apple and Google also offer smart speakers and cooperate with manufacturers of appliances. Apple has opened up its HomeKit requirements to make the incorporation of its digital assistant, Siri. easier for manufacturers and developers. Google has aggressively pushed its connected home assistant over the past year.
Apple has just announced a new iPhone-paired credit card. Google makes alarm systems at home. Amazon is entering the business of healthcare. As they partner with utilities and deploy home energy management services. Amazon and Google are also expanding into the electricity business.
What this means is that all the start-ups. Hardware manufacturers and the rest of the A.I. Sometime in the next decade. Only a few systems will converge on the ecosystem. All of us will have to accept a new order. And commit our loyalty to one of the few companies that now act as day-to-day operating systems.
You also align your family values with the values of one of the big tech giants by choosing Google. Apple or Amazon today. And soon, you might have to choose — making just one of these firms a custodian of all the data from your family. The unintended result of this type of home automation could be a digital caste system. That is far more intimidating than the prospect of popco microwave.
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